Brand Mastery™

In this 12-week program, we help bring clarity on how to utilize your brand in a powerful way to organically market your business using industry-leading tactics and tools.

Live Training Sessions

Replays & Video Course Material

Growth Membership Access

Next Kick-Off

October 4, 2022

Brand Strategy Bootcamp
6 Tuesdays:
Online: 9:00am – 12:00pm (CST)
In-person: 1:30pm – 4:30pm (CST)

+

Marketing Strategy Bootcamp
6 Thursdays:
Online: 9:00am – 12:00pm (CST)
In-person: 1:30pm – 4:30pm (CST)

Completion week

Gain clarity on the purpose of your business so you can reach the right audience in the right way and create a clear path to grow.

Why Take This Course?

To unlock the full potential of your brand and bring clarity on how to market your business.

Delivery

Online workshops + Workbook

Outcome

Come away with a comprehensive brand strategy as well as an understanding on how to use it as the foundation of your marketing.

Who is it for?

Business Leaders + Marketing Coordinator

Is your business in the process of rebranding? Often it’s essential to revisit or rebuild your brand strategy. This way your business will be positioned well with a strategy to build your marketing upon.

Business Owners + Marketing Coordinator

In order to succeed in today’s competitive landscape, you need an effective strategy to stand out. This course will walk you through creating a brand strategy that will help you position yourself in the market to grow!

What you will learn in Brand Mastery™

01

Brand Core

Creating the core of what your business stands firm upon. This includes your brand purpose, mission, vision and core values

02

Audience + Positioning

Determining your audience and whom your brand is best to serve. Then, defining how your brand is different from your competition.

03

Personality

Your brand essence like it were a person. Giving it a personality to communicate visually and audibly.

04

Brand Concept

What is your brand concept and how does that begin to take shape in your marketing?

05

Brand Voice + Messaging

Bring the brand to life through messaging to effectively communicate your value proposition. 

06

Brand Implementation

How to implement all of the above in your social profiles, website and marketing.

07

Marketing System & Plan

Organization and systems on how to manage your leads and scheduling social posts

08

Search Engine Marketing

Optimize your web presence so Google favours you over your competitors.

09

Content Marketing

Bringing your brand to life through content creation for your social channels, traditional media, blogging and email marketing.

10

Landing Page & Lead Magnet

How to create a landing page and lead magnet to grow your email list

11

Email Marketing

How to nurture your list to bring them from first connection to conversion.

What will Brand Mastery™ do for my business?

N

Build a firm foundation with your brand strategy to enable you to increase your growth

N

You will gain an understanding how to utilize industry-leading tools that will save you time

N

Position your business for success by uncovering what sets you apart from your competitors

N

Learn to create better content to connect with your audience

Taught by Experienced Industry Experts

Learn from industry-leading branding agency owners to help position your business for growth. Teaching practical and relevant marketing that they experience daily.

Hannah Wheeler

Hannah Wheeler

Co-founder & Brand Strategist

Bio

Hannah is a co-founder and the Creative Director of Zap Creative. With a Bachelor’s Degree in Graphic Design, her experience in the field and talent are showcased through the powerful brand identities and interactive designs she creates. Hannah is skilled at developing strong brands by encapsulating an organization’s core values and personality. She flourishes by identifying new opportunities for continuous growth and strategically executes them with intent. Hannah is passionate about working closely with clients and helping them achieve their goals.

DJ Wheeler

DJ Wheeler

Co-founder & Implementation Specialist

Bio

DJ is a co-founder and the Implementation Specialist of Zap Creative. He is an innovative problem solver and creative thinker. DJ is meticulous and thorough in his work, ensuring that all website processes and touchpoints work together seamlessly. He is skilled at developing responsive websites that perform and strategically reflect each brand. DJ excels at developing and implementing high-quality web capabilities that drive traffic and results to our client’s websites.

Earn a Brand Mastery™ Certificate

Upon completing this course, you’ll receive a professional certificate to share with your network and showcase all that you’ve learned.

What our clients have to say:

Upcoming course dates
Schedule

Brand Strategy Bootcamp
6 Tuesdays:
Online: 9:00am – 12:00pm (CST)
In-person: 1:30pm – 4:30pm (CST)

+

Marketing Strategy Bootcamp
6 Thursdays
Online: 9:00am – 12:00pm (CST)
In-person: 1:30pm – 4:30pm (CST)

First class   Last Class Enroll Availability
October 4 December 22 Enroll Now
Class Dates Enroll
October 4

December 22
Enroll Now

Let’s get started!

You could be eligible to have part of the course cost subsidized!
Request the Brochure for the next steps and enrollment information!

Request the Brand Mastery™ Brochure