The Thriving Brand Program
Pivot, reposition and accelerate your growth.
Prepare to elevate your brand to unprecedented levels of success with The Thriving Brand Program. Join us on an adventure into the realm of brand innovation and growth, where we'll equip you to propel your business to new heights.
About the program
The Thriving Brand Program is a comprehensive course designed to equip companies ready to rebrand, reposition or pivot with a strong brand strategy and implementation plan. Dive deep into the foundational elements of brand strategy, from defining your brand core to crafting a compelling brand concept. Then, accelerate your growth with an actionable implementation plan and strategic marketing strategies tailored to your unique business goals. With expert guidance and practical insights, this program equips you to not only survive but thrive in today’s competitive market landscape.
Who is it for?
Whether you’re an established leader seeking to refine your skills, stepping into a new leadership role, or eager to upskill and expand your capabilities, the Thriving Brand Program is tailored to empower professionals at every stage of their journey. If you’re committed to driving innovation, maximizing growth opportunities, and positioning your brand for success, this program is for you.
What you will learn
01
Brand Core - 3 hours
The core of what your business stands firm upon. This includes your brand purpose, mission, vision and core values. We will guide you through analyzing and adjusting your Brand Core to set the foundation for your brand strategy.
02
Audience & Positioning - 3 hours
Determining your audience and whom your brand is best to serve. Then, define how your brand is different from your competition to set you apart and better connect with your ideal client/customer.
03
Personality - 2 hours
Your brand essence as if it were a person. Giving it a personality to communicate visually and audibly. Does your brand’s personality connect with your ideal client or customer? If not, we’ll explore ways to do so.
04
Brand Concept - 2 hours
What is your brand concept and how does that begin to take shape in your marketing? This concept will guide how you present your brand to the marketplace.
05
Brand Voice & Messaging - 2 hours
Bring the brand to life through messaging to effectively communicate your value proposition.
06
Brand Implementation - 2 hours
How to implement your strategy with consistency in your, sales, website and marketing. Then you can guide your team through future strategic brand planning.
07
Marketing Plan & Systems - 2 hours
Organization and systems on how to efficiently plan your marketing, manage your leads and schedule social posts.
08
Search Engine Marketing - 2 hours
Optimize your web presence so Google favours you over your competitors and be found for what your audience is searching for.
09
Content Marketing - 2 hours
10
Campaign Strategy + Lead Generation - 2 hours
How to create a strategic campaign concept and map out an implementation plan that will reach your goals.
11
Recap and Roadmap - 2 hours
We’ll review everything you’ve done through the program and guide you through creating a roadmap for your success.
What’s included
Workbook & Video Recordings
You will be provided with a printed and digital workbook along with video recordings to support the creation of your strategy and plan.
6-Months Complimentary Access to our Group Coaching
After the course, you will receive 1-month complimentary access to our Brandventure Club Membership where we support you with weekly group coaching and valuable resources to guide you in implementing your plan.
Strategic Foundation
Gain a solid foundation in brand strategy, including defining your brand purpose, audience, and unique positioning in the market.
Implementation Guidance
Receive practical guidance on implementing your brand strategy across all touchpoints, from sales to marketing, ensuring consistency and alignment with your brand vision.
Accelerated Growth
Develop a tailored marketing plan and systems to generate leads, optimize your web presence, and create strategic campaigns that drive tangible results and accelerate your business growth.
Curated Content
Learn how to bring your brand to life through compelling content creation, leveraging social channels, email marketing, and more to engage your audience and enhance brand visibility.
Recap and Roadmap
Wrap up the program with a comprehensive review of your progress and achievements, culminating in the creation of a roadmap for continued success, ensuring you're equipped to navigate the future with confidence and clarity.
Taught by Experienced Industry Experts
Hannah Wheeler | Co-founder & Brand Strategist
Hannah is a co-founder, Creative Director and Brand Strategist of Zap. With a Bachelor’s Degree in Graphic Design, her experience and talent have won a global award and are showcased through the powerful brand identities and interactive designs she creates. Hannah is skilled at developing strong brands by encapsulating an organization’s core values and personality. With over 10 years of multi-disciplinary purpose-driven design, Hannah is excited to help your company grow.
DJ Wheeler | Co-founder & Implementation Specialist
Happy Clients
★★★★★
“It was such an amazing experience working with Zap. I am way beyond thrilled to give a 100/10 kinda rating with the services and expertise our new business venture has received during the branding and content development process. It is an “all in one” package when you work with the team. Hannah Wheeler and the team made sure to carry out our company vision in the creation of the logo and branding and so much respect and support to what we are trying to achieve authentically. Totally love the process and cannot wait to work on another project with you guys!”
★★★★★
“The team I worked with at Zap is top notch! Through a rebrand and website development everyone I worked with is knowledgeable, easy to talk to, responsive to my many questions and patient with my limited experience with. I had an idea of what my new brand and website would look like and they blew me away with what they came up with. I couldn’t have done what they did on my own and the comments that I get on how the brand and website look are all positive! I would highly recommend Hannah and DJ to make your business stand out among the rest.”
★★★★★
“We attended their marketing boot camp and it is a must for every small business. As they teach how to run a marketing campaign for a small business. Their professional, helpful and caring as they taught us and continue to help is why I would recommend them to anyone looking to enhance their business.”
★★★★★
“We participated in Zap's marketing bootcamp and have received immense value in terms of strategies and methods to communicate with our audience and build our brand. Thanks Zap team!”
★★★★★
“I had the opportunity to participate in the marketing boot camp offered from Zap. Zap worked with me to brand our chiropractic office social media! I was able to learn new marketing tips and new programs. After I was finished the Bootcamp I still have monthly check-ins with them. They helped me out when I had questions and stuck on what to do next. I would highly recommend Zap!”
★★★★★
“Love working with Zap. They are full of great ideas and always there to help. We did the Marketing boot camp and it was awesome!"
★★★★★
“Had the pleasure of working with the Zap Team on rebranding my small business! The team was amazing and was always available to talk things over! I am so happy with what they came up with! Could not recommend more!”
★★★★★
“The team at Zap is amazing. They are professional, creative, supportive, and developed a beautiful brand for us. I would highly recommend Hannah and her team."
The Experience
Learn Live
Join us live in person of virtually in an interactive and encouraging environment so you can get the most out of the training.
Time Commitment
8 half-days spanned across 8 weeks so you have time to work through what you’ve learned and complete the course equipped and ready to grow.
1:1 Follow-up Consultation
Earn a Thriving Brand Certificate
Upon completing this course and demonstrating a clear understanding of what you’ve learned, you’ll receive a professional certificate to share with your network and showcase your accomplishments.
Upcoming course dates
Number of Classes: 8
Course length: 24 hours
Class times: Thursdays
Mornings: 9:00 am – 12:00 pm (CST)
Location: In-person or online
Class capacity: 20
Dates
- May 9 – June 27
- June 6 – July 23
Investment
$9,994 (tax included)
Sign Up
If you’re convinced the Thriving Brand Program is what you’ve been looking for, we look forward to having you join us.
Have Questions?
or call us: (306) 518-8806